Stealth · B2B SaaS
Growth and RevOps for a field sales platform
A year of growth and revenue operations work for a B2B SaaS platform serving field sales teams, delivered through an agency partner.
1 year engagement 22% more qualified meetings held
The engagement
1 year of growth strategy and revenue operations work for a business serving field sales teams. The client came to us through an agency partner and has asked to stay unnamed, so the specifics below are described without identifying them.
An engagement running 1 year says something the individual tactics don't. Nobody renews a consultant repeatedly unless the numbers are moving.
Scope
The remit covered growth strategy and revenue operations, which in practice meant owning both the plan and the execution rather than handing recommendations to someone else to implement.
Result
Qualified meetings held rose 22%. Held is the operative word, because meetings booked is the easier number to move and the one that flatters a report without moving revenue.