Stealth · B2B SaaS
Performance and RevOps for a workspace platform
Two years of performance marketing and revenue operations for a SaaS platform serving flexible workspace operators, delivered through an agency partner.
2 years engagement 112% MRR growth, $3.4M sourced pipeline
The engagement
2 years of performance marketing and revenue operations work for a business serving flexible workspace operators. The client came to us through an agency partner and has asked to stay unnamed, so the specifics below are described without identifying them.
An engagement running 2 years says something the individual tactics don't. Nobody renews a consultant repeatedly unless the numbers are moving.
Scope
The remit covered performance marketing and revenue operations, which in practice meant owning both the plan and the execution rather than handing recommendations to someone else to implement.
Result
MRR grew 112% and the engagement sourced $3.4M in pipeline. Recurring revenue and sourced pipeline are worth reading together, since one shows what closed and the other shows what the motion was still carrying when we handed it over.